https://matterofmanner.work fredericsnauwaert Sun, 13 Nov 2022 19:54:18 +0000 https://matterofmanner.work en https://matterofmanner.work/SLOWFWD Sun, 13 Nov 2022 19:54:18 +0000 fredericsnauwaert https://matterofmanner.work/SLOWFWD Woody is the reference when it comes to high-quality home wear for the entire family. Many parents can relate to the brief we received; “Dang, our kids are growing up and don’t want to be seen with us anymore!”. Woody noticed tweens (youths between the stages of childhood and adolescence, ranging from 12-18 years old) dropping-off, because they no longer related to the cute, colourful apparel Woody is typically known for. This self-conscious age group wants to make their own choices. Their clothes are a big part of their identity and those are often inspired by the contemporary street culture of the older youngsters. We spoke with 125 boys and girls that validated our assumptions: Out with loud patterns and big visuals, in with understated colorways and quirky details. The unhurried attitude of today’s youth is now celebrated by a home wear collection titled SLOWFWD. It’s a label that curves and bends, just like the person that flops around in it. To top it off, we commissioned Yeye Weller for a series of bespoke illustrations. His cheerful and silly artworks live and breathe the chill vibe of SLOWFWD. Proven by his 126k followers, he captures the spirit of living at your own pace and on your own terms like no other. Concept &amp; Strategy Creative Direction Naming Copywriting Brand &amp; Identity Design Illustrations by Yeye Weller <img width="3691" height="2460" width_o="3691" height_o="2460" data-src="https://freight.cargo.site/t/original/i/f0d8f5217f233dfb76fd2b72cc1c17d83fa8ce27cee050bea70b5a63b4394780/003-147.jpg" data-mid="158893995" border="0" src="https://freight.cargo.site/w/1000/i/f0d8f5217f233dfb76fd2b72cc1c17d83fa8ce27cee050bea70b5a63b4394780/003-147.jpg" /> <img width="3446" height="2297" width_o="3446" height_o="2297" data-src="https://freight.cargo.site/t/original/i/208091549d713a0b14b9275b814cb760469e8bf555b46e68fcda805b9ee89425/018-129.jpg" data-mid="158893855" border="0" src="https://freight.cargo.site/w/1000/i/208091549d713a0b14b9275b814cb760469e8bf555b46e68fcda805b9ee89425/018-129.jpg" /> “As a lover of hand-painted signage, I have a dark side I rarely mention: I have a soft spot for vinyl too. I love to see Impact made extremely wide, and Antique Olive Nord squished to comical proportions […] There are 96 styles and weights, for all sorts of feelings. Use it for the nail salon, the laundromat, and the mechanic ... Subtlety is for the birds. Let’s communicate OBVIOUSLY.” —James Edmondson, OH NO Type Company <img width="3808" height="2539" width_o="3808" height_o="2539" data-src="https://freight.cargo.site/t/original/i/8c15315f85edf657511ab7ec88d391d4bb7186af30ee541ea41fe34b4b3b44db/018-126.jpg" data-mid="158893871" border="0" src="https://freight.cargo.site/w/1000/i/8c15315f85edf657511ab7ec88d391d4bb7186af30ee541ea41fe34b4b3b44db/018-126.jpg" /> <img width="1200" height="1199" width_o="1200" height_o="1199" data-src="https://freight.cargo.site/t/original/i/51f86b262d0b414e23a2509fc43f8b79c94a8316adb6e6b9c9d26667cef5500d/LOGOloop.gif" data-mid="158899171" border="0" src="https://freight.cargo.site/w/1000/i/51f86b262d0b414e23a2509fc43f8b79c94a8316adb6e6b9c9d26667cef5500d/LOGOloop.gif" /><img width="2539" height="3808" width_o="2539" height_o="3808" data-src="https://freight.cargo.site/t/original/i/3f47147f32daff0825b79ef3a588a9952fe442a5e639de20211423578377423a/018-123.jpg" data-mid="158893847" border="0" data-scale="91" src="https://freight.cargo.site/w/1000/i/3f47147f32daff0825b79ef3a588a9952fe442a5e639de20211423578377423a/018-123.jpg" /> <img width="1667" height="1562" width_o="1667" height_o="1562" data-src="https://freight.cargo.site/t/original/i/4d1574035c7fb7195aa9d9b66af57fd7237ac29b8b6a68fb3eef21be3df9794a/yeye.png" data-mid="158900069" border="0" src="https://freight.cargo.site/w/1000/i/4d1574035c7fb7195aa9d9b66af57fd7237ac29b8b6a68fb3eef21be3df9794a/yeye.png" /> <img width="2539" height="2539" width_o="2539" height_o="2539" data-src="https://freight.cargo.site/t/original/i/bfd302a966768d3d5e6d19f304a35719273e9971604663cae658b64451e6e5e0/018-116.jpg" data-mid="158900976" border="0" src="https://freight.cargo.site/w/1000/i/bfd302a966768d3d5e6d19f304a35719273e9971604663cae658b64451e6e5e0/018-116.jpg" /> <img width="2539" height="2539" width_o="2539" height_o="2539" data-src="https://freight.cargo.site/t/original/i/570175bbf94f175169c4a5c2ac3a2a0dd014bc492767720f0c3e90aaeddf841f/018-111.jpg" data-mid="158900998" border="0" src="https://freight.cargo.site/w/1000/i/570175bbf94f175169c4a5c2ac3a2a0dd014bc492767720f0c3e90aaeddf841f/018-111.jpg" /> <img width="2000" height="2000" width_o="2000" height_o="2000" data-src="https://freight.cargo.site/t/original/i/3e81ea53b0b213f932a4b1e1a2df6adac542d00d9b60ef93ee68eca1eac70546/pants.png" data-mid="158901274" border="0" src="https://freight.cargo.site/w/1000/i/3e81ea53b0b213f932a4b1e1a2df6adac542d00d9b60ef93ee68eca1eac70546/pants.png" /> <img width="3808" height="2539" width_o="3808" height_o="2539" data-src="https://freight.cargo.site/t/original/i/316606c06c34576525067ad81c9f878c906e2eb432b8bbc36321a9266fb6d061/015-013.jpg" data-mid="158893817" border="0" src="https://freight.cargo.site/w/1000/i/316606c06c34576525067ad81c9f878c906e2eb432b8bbc36321a9266fb6d061/015-013.jpg" /> <img width="2539" height="3808" width_o="2539" height_o="3808" data-src="https://freight.cargo.site/t/original/i/5aeedb3482e086dc47eb14975fa31647fcc4a94526e91d48ebedb10525d3724e/005-023.jpg" data-mid="158894005" border="0" src="https://freight.cargo.site/w/1000/i/5aeedb3482e086dc47eb14975fa31647fcc4a94526e91d48ebedb10525d3724e/005-023.jpg" /> <img width="1835" height="2762" width_o="1835" height_o="2762" data-src="https://freight.cargo.site/t/original/i/16cfcf94883d38abd8423d32d708eee5162fc00565cbd60cdd5b4ebbc683fb4f/006-032.jpg" data-mid="158894102" border="0" src="https://freight.cargo.site/w/1000/i/16cfcf94883d38abd8423d32d708eee5162fc00565cbd60cdd5b4ebbc683fb4f/006-032.jpg" /> <img width="2539" height="3808" width_o="2539" height_o="3808" data-src="https://freight.cargo.site/t/original/i/00894a9d5062b5bcfbc9e2dce3101644c1b57e2462cca0a1658e1682aa16571c/018-121.jpg" data-mid="158899693" border="0" src="https://freight.cargo.site/w/1000/i/00894a9d5062b5bcfbc9e2dce3101644c1b57e2462cca0a1658e1682aa16571c/018-121.jpg" /> https://matterofmanner.work/Mini-Bar-Box Sun, 20 Oct 2019 16:11:54 +0000 fredericsnauwaert https://matterofmanner.work/Mini-Bar-Box A sparkling cocktail, sweets and botanicals pairing concept. The offering - ranging from Mojitos, Cosmopolitans, Margaritas to G&amp;T’s - allows passengers to mix their own cocktails with a selection of excuisite ingredients. Because this product pairs various brands and could therefore easily assume a generic character, the packaging needed an all-encompassing design with the appeal of an iconic brand. We featured a static cocktail monogram rather than writing its name in full, and each box features abstractions and colors referring to the drink’s origins. This way, these iconic cocktails form a desirable range of collectibles - to jazz up your flight or bring as a present. Concept &amp; Strategy&nbsp;Product Development Identity Design Packaging Design Photography Direction (Photography © Carlfried Verwaayen) Additional mood photography by Caleb Pudewell, Simone Hutsch, Joe Pilie, Luke Bender and Maurits Bausenhart <img width="2000" height="1200" width_o="2000" height_o="1200" data-src="https://freight.cargo.site/t/original/i/65f6bf3502424634cf6c3e5b9c4952bdca81ca72099bde8e854feb434f8f5e05/MBB.jpg" data-mid="54353309" border="0" src="https://freight.cargo.site/w/1000/i/65f6bf3502424634cf6c3e5b9c4952bdca81ca72099bde8e854feb434f8f5e05/MBB.jpg" /><img width="2000" height="1200" width_o="2000" height_o="1200" data-src="https://freight.cargo.site/t/original/i/2e0bbded02d6ac75a850de4919270673e10abffe35b02ecb500f7aea6e3eabaf/MBB1.jpg" data-mid="54353310" border="0" src="https://freight.cargo.site/w/1000/i/2e0bbded02d6ac75a850de4919270673e10abffe35b02ecb500f7aea6e3eabaf/MBB1.jpg" /> <img width="1601" height="1200" width_o="1601" height_o="1200" data-src="https://freight.cargo.site/t/original/i/a3ac923156de37f3dba3da83206ce256fd7b7eea680269ffcabbaefaafc182cd/EBBAz2.jpg" data-mid="54399232" border="0" src="https://freight.cargo.site/w/1000/i/a3ac923156de37f3dba3da83206ce256fd7b7eea680269ffcabbaefaafc182cd/EBBAz2.jpg" /> <img width="1601" height="1200" width_o="1601" height_o="1200" data-src="https://freight.cargo.site/t/original/i/8d452b2a413ddacea2c0c5e92aedfa608329124707e20291416ae3f01d794ee5/EBBAz1.jpg" data-mid="54399231" border="0" src="https://freight.cargo.site/w/1000/i/8d452b2a413ddacea2c0c5e92aedfa608329124707e20291416ae3f01d794ee5/EBBAz1.jpg" /> <img width="2000" height="1200" width_o="2000" height_o="1200" data-src="https://freight.cargo.site/t/original/i/10aad62965e4eea58c59af7461d50958c20fac8980ceffc27d60744ce54d308f/MBB3.jpg" data-mid="54353312" border="0" src="https://freight.cargo.site/w/1000/i/10aad62965e4eea58c59af7461d50958c20fac8980ceffc27d60744ce54d308f/MBB3.jpg" /> <img width="1500" height="1000" 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height_o="1200" data-src="https://freight.cargo.site/t/original/i/fab15a1c6a2d4a32140df777c34a1abc1ce1b44e122d2fbd896bf871159075a5/MBB2.jpg" data-mid="54353311" border="0" src="https://freight.cargo.site/w/1000/i/fab15a1c6a2d4a32140df777c34a1abc1ce1b44e122d2fbd896bf871159075a5/MBB2.jpg" /> <img width="732" height="1172" width_o="732" height_o="1172" data-src="https://freight.cargo.site/t/original/i/f25071c5f2986e390f0ee24b0d7a532a1624b3615bc29c435cc92471303c133f/Screenshot-2019-05-05-at-15.32.15.png" data-mid="94279631" border="0" src="https://freight.cargo.site/w/732/i/f25071c5f2986e390f0ee24b0d7a532a1624b3615bc29c435cc92471303c133f/Screenshot-2019-05-05-at-15.32.15.png" /> <img width="734" height="1526" width_o="734" height_o="1526" data-src="https://freight.cargo.site/t/original/i/2ef5c3f1f429ef49e903afc83f1a3d297f592c39fd378dd2c1d6f732c77f10de/Screenshot-2019-05-05-at-15.34.00.png" data-mid="94279645" border="0" src="https://freight.cargo.site/w/734/i/2ef5c3f1f429ef49e903afc83f1a3d297f592c39fd378dd2c1d6f732c77f10de/Screenshot-2019-05-05-at-15.34.00.png" /> <img width="734" height="1036" width_o="734" height_o="1036" data-src="https://freight.cargo.site/t/original/i/df255ddd46c279bac9b1b6d67c4f32d40377abd4609b56a2e381e3004518c0e7/Screenshot-2019-05-05-at-15.33.10.png" data-mid="94279637" border="0" src="https://freight.cargo.site/w/734/i/df255ddd46c279bac9b1b6d67c4f32d40377abd4609b56a2e381e3004518c0e7/Screenshot-2019-05-05-at-15.33.10.png" /> <img width="742" height="1118" width_o="742" height_o="1118" data-src="https://freight.cargo.site/t/original/i/ee03a3752836339380e0b2ea89bfe0e67a4aaa3f4d735426757fb87365af04df/Screenshot-2019-05-05-at-15.33.31.png" data-mid="94279641" border="0" src="https://freight.cargo.site/w/742/i/ee03a3752836339380e0b2ea89bfe0e67a4aaa3f4d735426757fb87365af04df/Screenshot-2019-05-05-at-15.33.31.png" /> <img width="732" height="1224" width_o="732" height_o="1224" data-src="https://freight.cargo.site/t/original/i/632e4ce88968e3e556ecc0e60ff2e4c4e7eb11f634850233c5f21250f4c28a27/Screenshot-2019-05-05-at-15.32.40.png" data-mid="94279633" border="0" src="https://freight.cargo.site/w/732/i/632e4ce88968e3e556ecc0e60ff2e4c4e7eb11f634850233c5f21250f4c28a27/Screenshot-2019-05-05-at-15.32.40.png" /> https://matterofmanner.work/Lufthansa Thu, 16 Apr 2020 19:49:34 +0000 fredericsnauwaert https://matterofmanner.work/Lufthansa Business Class Culinary Identity. This content is private. Please request a password. Image © Lufthansa Brand StrategyPackaging Design&nbsp; Concept Development https://matterofmanner.work/KLM-Royal-Dutch-Airlines Sat, 25 Jan 2020 09:28:26 +0000 fredericsnauwaert https://matterofmanner.work/KLM-Royal-Dutch-Airlines Sustainability is not a trend, it’s a must. Travellers around the world keep the aviation industry on its toes by demanding better practice on all levels. The question was never if, but what we should do. We can all do our part; the passenger, the airline and the industry. KLM already creates environmental awareness by suggesting to Fly Responsibly through its marketing campaigns. But apart from perception, there is a great opportunity for the company to make a substantial difference through its operations as well. How? By changing the onboard service from a disposable to a closed loop recycling system. We created an elevator pitch in the form of an animation film. Why animation? Because it allows a concise and powerful pitch, with full control over pace, narrative, voice and music. And when presenting live to everyone in the company is not an option, an animation is easy to share without loss of impact. This video is private, please request a password. <img width="1802" height="1200" width_o="1802" height_o="1200" data-src="https://freight.cargo.site/t/original/i/38ba30695805011a68869c80dbc96e886d55a16e1a659b2d4cb6ee7886942fb8/1.jpg" data-mid="67254068" border="0" src="https://freight.cargo.site/w/1000/i/38ba30695805011a68869c80dbc96e886d55a16e1a659b2d4cb6ee7886942fb8/1.jpg" /> <img width="1802" height="1200" width_o="1802" height_o="1200" data-src="https://freight.cargo.site/t/original/i/6306d60c8477b829120984c7f7737674cf9ca7ab6adab7884a4a0a8bf41ea12f/4.jpg" data-mid="67254071" border="0" src="https://freight.cargo.site/w/1000/i/6306d60c8477b829120984c7f7737674cf9ca7ab6adab7884a4a0a8bf41ea12f/4.jpg" /> <img width="1802" height="1200" width_o="1802" height_o="1200" data-src="https://freight.cargo.site/t/original/i/436e0f73250b7b95dbd84af1540f4616667fa0e4313f23d0f465ef59672856d3/3.jpg" data-mid="67254070" border="0" src="https://freight.cargo.site/w/1000/i/436e0f73250b7b95dbd84af1540f4616667fa0e4313f23d0f465ef59672856d3/3.jpg" /> <img width="1802" height="1200" width_o="1802" height_o="1200" data-src="https://freight.cargo.site/t/original/i/385b86a7998eb715ca670541b47b5cfb64c47be34fe369aa5a59ed0848411359/2.jpg" data-mid="67254069" border="0" src="https://freight.cargo.site/w/1000/i/385b86a7998eb715ca670541b47b5cfb64c47be34fe369aa5a59ed0848411359/2.jpg" /> <img width="1802" height="1200" width_o="1802" height_o="1200" data-src="https://freight.cargo.site/t/original/i/36af26b734a1a53c706a9803eea7e185a85a69c181c300e605249ffcceb4bc78/5.jpg" data-mid="67254072" border="0" src="https://freight.cargo.site/w/1000/i/36af26b734a1a53c706a9803eea7e185a85a69c181c300e605249ffcceb4bc78/5.jpg" /> The clip quickly gained traction within KLM. The concept was approved and testflights for the closed loop system were planned.&nbsp; Creative Direction StrategyScripting&nbsp; Storyboard Animation by Well Played https://matterofmanner.work/Natural-Cutlery Mon, 20 Apr 2020 10:30:45 +0000 fredericsnauwaert https://matterofmanner.work/Natural-Cutlery How to visualize compostable materials in an appealing manner? We developed a campaign in which natural spoons, knives and forks resurface as new life. A positive image that sticks. Starting with static imagery, the visuals will be rolled out across various marketing assets such as video animations for digital campaigns. “Why reinvent something that already exists in nature for millions of years? In nature circularity has always been an integral part of evolution. Up until today there was no fully sustainable answer to single use cutlery. This has changed now. Our naturally produced cutlery simply breaks down into water and oxygen under natural conditions, without the need for industrial composting. The product quality is not compromised, nor is Mother Nature – even in the case of improper disposal or landfill nature. It’s incredible what Environmentally Conscious Design can do.” Concept Design&nbsp;Art Direction&nbsp; Campaign Production&nbsp;Visualisation © Maps and Machines <img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/657c5b686de790ba59d7bbd53855400d6482b6ca2e6ba5a76860ab2212862ba2/CAMPAIGN.jpg" data-mid="69910798" border="0" src="https://freight.cargo.site/w/1000/i/657c5b686de790ba59d7bbd53855400d6482b6ca2e6ba5a76860ab2212862ba2/CAMPAIGN.jpg" /><img width="2200" height="1600" width_o="2200" height_o="1600" data-src="https://freight.cargo.site/t/original/i/5ac6a96c5a87aae3e3d92a319ddf2f01336ecd13ea3e594d1d0ecaa46c7504f8/MagazineECD.jpg" data-mid="67667073" border="0" src="https://freight.cargo.site/w/1000/i/5ac6a96c5a87aae3e3d92a319ddf2f01336ecd13ea3e594d1d0ecaa46c7504f8/MagazineECD.jpg" /><img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/fbf76d96075899249626718933da644a79d228ac43295b451c494b94d729f147/CAMPAIGN2.jpg" data-mid="69910799" border="0" src="https://freight.cargo.site/w/1000/i/fbf76d96075899249626718933da644a79d228ac43295b451c494b94d729f147/CAMPAIGN2.jpg" /><img width="8000" height="4500" width_o="8000" height_o="4500" data-src="https://freight.cargo.site/t/original/i/76f7e622789273aae79876dace8bd353815e2815291312f7486ec287a3cfb0a2/CAMPAIGN3.jpg" data-mid="69910801" border="0" src="https://freight.cargo.site/w/1000/i/76f7e622789273aae79876dace8bd353815e2815291312f7486ec287a3cfb0a2/CAMPAIGN3.jpg" /> https://matterofmanner.work/Lobbi Tue, 05 Jan 2021 11:59:27 +0000 fredericsnauwaert https://matterofmanner.work/Lobbi Hospitality is not an office job ... Less time spent on administration means more time for the guest experience! To help hotel owners focus on being the best host, Lobbi developed a suite of seamless hotel management solutions. Its innovative and easy-to-use Property Management System is built exclusively for hotels, hostels and private apartments. Booking, planning and organising was never easier thanks to Lobbi’s user-friendly interfaces and the intuitive controls. The identity took inspiration from the pillars of Lobbi’s mission: Efficiency, Clarity and Simplicity. This resulted in a bright and solid wordmark that echoes dynamic stats, data and movement. A fresh binary image that sticks.&nbsp; Identity Design Web DesignUX | UI Design Systems <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6fe5c355b8bc070acb3628bf6ca7270fda20cfa1b0dba09665c3be21a1c33921/LogoAnimation.gif" data-mid="93997004" border="0" src="https://freight.cargo.site/w/1000/i/6fe5c355b8bc070acb3628bf6ca7270fda20cfa1b0dba09665c3be21a1c33921/LogoAnimation.gif" /> <img width="3680" height="2456" width_o="3680" height_o="2456" data-src="https://freight.cargo.site/t/original/i/50de1bfce84bcb700ddbb20c00192c7c5e62a22ebddd868b6b6a44e6c1e33a2e/iPad.jpg" data-mid="94268620" border="0" src="https://freight.cargo.site/w/1000/i/50de1bfce84bcb700ddbb20c00192c7c5e62a22ebddd868b6b6a44e6c1e33a2e/iPad.jpg" /> <img width="2000" height="1335" width_o="2000" height_o="1335" data-src="https://freight.cargo.site/t/original/i/d6942f6ccceb08561128d1daaccaf87d1d7e734fd6546f4ad1b97e2496ff98dc/UX.jpg" data-mid="94268622" border="0" src="https://freight.cargo.site/w/1000/i/d6942f6ccceb08561128d1daaccaf87d1d7e734fd6546f4ad1b97e2496ff98dc/UX.jpg" /> <img width="1455" height="1056" width_o="1455" height_o="1056" data-src="https://freight.cargo.site/t/original/i/bde45094a3007e14d6731f5ec3ab9244441451ae913c2c29ccf2f81311c8b661/signage.jpg" data-mid="94274557" border="0" src="https://freight.cargo.site/w/1000/i/bde45094a3007e14d6731f5ec3ab9244441451ae913c2c29ccf2f81311c8b661/signage.jpg" /> <img width="2000" height="1335" width_o="2000" height_o="1335" data-src="https://freight.cargo.site/t/original/i/a3806e929a7c70c65dd999847130b2d04d9b3a552386f5b5b72fd5e1a603d992/ipad2.jpg" data-mid="94268621" border="0" src="https://freight.cargo.site/w/1000/i/a3806e929a7c70c65dd999847130b2d04d9b3a552386f5b5b72fd5e1a603d992/ipad2.jpg" /> https://matterofmanner.work/Uqonic Sun, 20 Oct 2019 16:11:55 +0000 fredericsnauwaert https://matterofmanner.work/Uqonic Uqonic Uqonic lives and breathes travel culture. It is the new identity of gategroup’s onboard retail platform which communicates an offering conceived by and for travellers who want more, and better. Uqonic reflects the needs of today’s traveller before, during and after the flight. The NameUqonic evokes an emotional response as it is captured in a name that’s unique, yet sounds familiar. Uqonic echoes three words that are essential properties of its personality: You – the most valued passengerUnique – our bespoke portfolioIconic – appealing brands and culinary treatsOur strapline Experience is a Destination suggests wonder and experiment. It is a proposition that invites the open minded and promotes the adventure of travel. Naming Exercise&nbsp;Brand IdentityVideo and Photography Direction <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/04154014cbd99012d3e31835e3b649b09d490f4b8d04f31a2ac9625a3156f8aa/uqonicFREE.jpg" data-mid="53700258" border="0" src="https://freight.cargo.site/w/1000/i/04154014cbd99012d3e31835e3b649b09d490f4b8d04f31a2ac9625a3156f8aa/uqonicFREE.jpg" /> <img width="2316" height="1648" width_o="2316" height_o="1648" data-src="https://freight.cargo.site/t/original/i/f7032dc7003d8866305f68aa937c36685a1b7d3a5f3cc8c5474fa629faa2adb8/Screenshot-2019-11-06-at-14.03.22.png" data-mid="54158322" border="0" src="https://freight.cargo.site/w/1000/i/f7032dc7003d8866305f68aa937c36685a1b7d3a5f3cc8c5474fa629faa2adb8/Screenshot-2019-11-06-at-14.03.22.png" /> <img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/1e989ff0c3233960a9a5786f27b71d52c1dcb15b7234bab5ea5ed355147c9631/UQONIC2.gif" data-mid="53700393" border="0" src="https://freight.cargo.site/w/800/i/1e989ff0c3233960a9a5786f27b71d52c1dcb15b7234bab5ea5ed355147c9631/UQONIC2.gif" /> <img width="6000" height="4000" width_o="6000" height_o="4000" data-src="https://freight.cargo.site/t/original/i/84345dbd3e7a5ed7b00b3e4be709919c2554d231de3ab1f09e5a157c82825675/IMG_0023_1-copy.jpg" data-mid="54158148" border="0" src="https://freight.cargo.site/w/1000/i/84345dbd3e7a5ed7b00b3e4be709919c2554d231de3ab1f09e5a157c82825675/IMG_0023_1-copy.jpg" /> https://matterofmanner.work/CHECK-IN-CHILL-OUT Sat, 23 Nov 2019 19:10:51 +0000 fredericsnauwaert https://matterofmanner.work/CHECK-IN-CHILL-OUT A concept sketch for a ‘Quick &amp; Dirty’ packaging range that was promoted during a foodies roadshow of packaging and meal solutions. Instead of creating a generic placeholder brand, we featured a nonchalant phrase combined with lighthearted patterns. Design&nbsp;WordingIllustration <img width="1198" height="766" width_o="1198" height_o="766" data-src="https://freight.cargo.site/t/original/i/e657524bea16341b5a3da74c5b854f8b6fc2014c948c3b1be79642de905cdf34/Webp.net-gifmaker.gif" data-mid="55335577" border="0" src="https://freight.cargo.site/w/1000/i/e657524bea16341b5a3da74c5b854f8b6fc2014c948c3b1be79642de905cdf34/Webp.net-gifmaker.gif" /><img width="1198" height="1842" width_o="1198" height_o="1842" data-src="https://freight.cargo.site/t/original/i/1293f1e825a0e4835e958a8315f8d13ed9ba1d3db143ab7c0fb8296d70f75172/WEBvisual2.jpg" data-mid="55342118" border="0" src="https://freight.cargo.site/w/1000/i/1293f1e825a0e4835e958a8315f8d13ed9ba1d3db143ab7c0fb8296d70f75172/WEBvisual2.jpg" /> https://matterofmanner.work/British-Airways Tue, 14 Jan 2020 06:01:30 +0000 fredericsnauwaert https://matterofmanner.work/British-Airways World Traveller Economy Class Revamp This content is private. Please request a password. Image © British Airways Brand Consultancy Service Experience Design&nbsp; Concept Development https://matterofmanner.work/SAS-Scandinavian-Airlines Sat, 23 Nov 2019 17:58:27 +0000 fredericsnauwaert https://matterofmanner.work/SAS-Scandinavian-Airlines Visualisation of the new SAS Cube meal concept. We needed to reveal the new box and its contents, which are now 100% plastic free (saving 51 tonnes of plastic annually). The cutlery is made from organic material and is compostable. “New Nordic by SAS was introduced in 2017 to offer a more sustainable onboard dining experience featuring Scandinavian flavors and cooking. It’s still very much on the menu and still presented in the award-winning Cube that is the epitome of minimalist and innovative Scandinavian design. And it has now been relaunched in new, more sustainable packaging.”“The outside of the Cube has always been made from paper approved by the Forest Stewardship Council,” says Linnea Malmberg, SAS Head of Concepts and Service. “But we wanted to minimize plastic in the Cube, so we developed a new, more sustainable inside together with our suppliers.” Art Direction&nbsp;Photography AnimationVisualisation &nbsp; &nbsp; &nbsp; <img width="2071" height="1992" width_o="2071" height_o="1992" data-src="https://freight.cargo.site/t/original/i/435d27a0a31bafe1dff5beda5f82ff42ad7300d3b033e90a12f4e854d053ba8f/SAS3.jpg" data-mid="84641843" border="0" src="https://freight.cargo.site/w/1000/i/435d27a0a31bafe1dff5beda5f82ff42ad7300d3b033e90a12f4e854d053ba8f/SAS3.jpg" /><img width="2000" height="2828" width_o="2000" height_o="2828" data-src="https://freight.cargo.site/t/original/i/019cdf74a2ab34d000af5c437c5ea3c38b85ce20b7d97576842e6ee902546758/SASexplodedWEB.jpg" data-mid="55331709" border="0" data-scale="88" src="https://freight.cargo.site/w/1000/i/019cdf74a2ab34d000af5c437c5ea3c38b85ce20b7d97576842e6ee902546758/SASexplodedWEB.jpg" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/1d96d95464036e68b19cc692f1d84818aea0228d31e4a70b0bfbb3ffb9475fea/Optimized.gif" data-mid="55331999" border="0" data-scale="58" src="https://freight.cargo.site/w/600/i/1d96d95464036e68b19cc692f1d84818aea0228d31e4a70b0bfbb3ffb9475fea/Optimized.gif" /> “Plant-based cutlery is also being introduced, made from vegetable oil which has been ‘processed by natural fermentation and micro-organisms into a raw material that is compostable’. It is the only plastic solution compliant with the European Single Use Plastics directive.” &nbsp;&nbsp; <img width="2000" height="2828" width_o="2000" height_o="2828" data-src="https://freight.cargo.site/t/original/i/019cdf74a2ab34d000af5c437c5ea3c38b85ce20b7d97576842e6ee902546758/SASexplodedWEB.jpg" data-mid="55331709" border="0" data-scale="64" src="https://freight.cargo.site/w/1000/i/019cdf74a2ab34d000af5c437c5ea3c38b85ce20b7d97576842e6ee902546758/SASexplodedWEB.jpg" />